Author Archives: Specialist Online Dictionary

Excalibur NY21 The New York Times Deluxe Touch Screen Crosswords

Excalibur NY21 The New York Times Deluxe Touch Screen Crosswords

From the Manufacturer

One thousand of the greatest crosswords, all from the world-famous New York Times collection, are packed into this elegant, high-tech computer. Lightweight metal stylus and touch screen technology make it easy to use anywhere. Multiple levels of difficulty. A touch of the stylus gives clues or checks spelling. Get hints for a single letter, a word, or solve the whole puzzle with a touch. Keeps track of the time you take to solve a puzzle so you can compete against yourself or others.

How’s your word play? The perfect combination of smarts and strategy, the New York Times has been challenging readers with its clever crosswords for years. This touchscreen game lets you enjoy 1,000 of the world-famous puzzles wherever your go. 90-day warranty, Model NY21.

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The Oxford Book of Modern Science Writing (Paperback)

The Oxford Book of Modern Science Writing

Review

“A glorius celebration of literary scientists.” –Harry Richie Mail on Sunday 30/03/2008″A sparkling anthology.” –David Sinclair, Tribune 18/04/08″Beautiful volume…A labour of love.” –Steven Poole, The Guardian 26/04/2008″For the science-savvy. it’s like a gigantic prize-giving-cum-back-slap. For the science-phobic, it’s a banner-waving call to come on in and give it a try.” –Jonathan Gibbs, Metro London 19.03.08″It is a real treasure trove of unexpected pleasures.” –Sunday Telegraph. Kenan Malik 13/04/2008″The Oxford Book of Modern Science Writing edited by Richard Dawkins, come up trumps… It is to be hoped that many will not only read this excellent volume but will then go on to read in their entirety some of the individual works themeselves. That is the ultimate success of any anthology.” –Mary Strickland. Chemistry World May 2008″The book makes for a fascinating browse, but it could also inspire as a bed-time volume, filling (more…)

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Is Keyword Elite 2.0 the Right Tool For You?

Keyword Elite 2.0 is a software tool for PPC- and SEO marketers that actually contains 8 different tools in one, which allow you to:

* Generate keyword lists.

* Research the competitiveness of your market and keywords.

* Identify similar AdWords campaigns and to mirror them.

* Find suitable affiliate programs for your niche.

* Find those websites that are best suited for your content network campaigns… and more.

I checked out several reviews on Keyword Elite 2.0 on different websites and I found that many of them are extremely over-hyped. So, that’s why I would clarify a few things here:

* Keyword Elite 2 won’t allow you to make any money just by clicking a few buttons and leaning back.

* It’s not a miracle solution that will solve all your marketing problems.

* The tool isn’t perfect, it also has some weaknesses.

* If you don’t know anything about marketing on the internet and if you want to spend only half an hour a day on your campaigns, this tool (like any other tool) won’t allow you to make any money.

Here is a short overview of the different tools that are part of Keyword Elite 2.0:

Tool 1: Keyword Surge – This tool allows you to create keyword lists.

Tool 2: Market Research Sleuth -This tool allows you to analyze a list of keywords for the 3 big PPC search engines (Google AdWords, Yahoo search Marketing and MSN Adcenter).

Tool 3: AdWords Time Machine:

The AdWords Time Machine provides you with an overview of all ads your competitors were running over the past 6 months. Now, as you can imagine, there are highly skilled PPC marketers that make a lot of money and there are less skilled advertisers (with poorly written ads and landing pages) who loose a lot of money.

What you want to do is to find out what the big guns are doing to make money, you want to study and emulate their ads and landing pages and you also want to know what are the other keywords they are bidding on, because these are most probably high converting keywords that are very profitable.

Here is what you could do: You identify a successful advertiser, you copy/paste all of his keywords, you get some inspiration from his ads and landing pages and you launch your own campaign. No second guessing – you simply skip through weeks and even months of testing and tracking (although I highly recommend you still do your testing and tracking – even great results can still be improved).

Tool 4: Search Engine Dominator – this is used for search engine optimization.

Tool 5: AdWords Competition Sniper:

This tool allows you to spy on your competitors and it tells you for how many days the targeted advertiser has been bidding on a specific keyword.

Tool 6: Advanced Google Site Targeter:

This tool can help you with the setup of your content network campaigns (which is cheaper and might work better for certain niches/keywords). You simply provide a list of keywords and this tool provides you with a list of websites that display AdSense Ads.

Tool 7: JV Diamond Miner:

This tool searches websites that build a mailing list. If you are selling a product you can contact website owners (with possibly huge mailing lists) and propose a joint venture.

Tool 8: CPU Magnet:

You provide a specific keyword that corresponds with your niche and the tool returns a list of the highest paying affiliate programs that relate directly to your niche. Currently, CPU Magnet searches about 13000 different offers on 40 different CPA and affiliate networks.

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